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It’s simple: prospecting is a proven leading indicator of sales pipeline development, strength, and future revenue growth.
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I was asked to present my philosophy on sales to an executive leadership team including VC investors. I had been short-listed and was invited back for one more meeting, what I was assured was the final and deciding pitch. Gulping at the unique hurdle, I did have a few...
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Prospecting is the most important activity in your sales organization. Do it better today.